Royal Maternity Wing inspires the UK’s only all-natural cleaning brand

An article in The Sun newspaper today highlighted concerns over the cleanliness of a London maternity hospital favoured by the Royals. But when TINCTURE founder, Angelika, arrived at the same wing to deliver her baby, a lack of cleanliness was the least of her concerns.

After a complicated birth, Angelika was forced to stay in the hospital for ten days with the newborn and found the overpowering fumes of hospital-grade chemical disinfectants overwhelming.

Stringent regulations mean that strong chemical cleaners are used to help stop contamination and the spread of infection, but just how harmful are the toxins they contain? Even the popular everyday household cleaning products we use daily – including those pertaining to be ‘all-natural’ -  still contain one or more of the following common chemicals: Bisphenola, Phthalates, Parabens, Sodium Lauryl Sulfate (SLS) and Benzyl Alcohol.  Each has been scientifically shown to disrupt the human hormone and endocrine system.

Angelika says: “As the hospital staff cleaned my room, I was overwhelmed by the overpowering chemical fog. My throat tightened, and I felt as if I could barely breathe. The idea that my newborn was inhaling this toxic cocktail too terrified me. In-depth research into the toxic effect of chemical cleaning products compelled me to seek out an all-natural alternative, one with no nasties whatsoever.”

The result is TINCTURE -  believed to be the only 100% natural household cleaning products, which create a totally safe environment for the whole family including your little ones. With an ingredient library including Bay, Bergamot, Lavender and Eucalyptus, the fragrant botanicals incorporated within TINCTURE have been blended together for their ancient antimicrobial properties and aroma, creating a space that is pure, harmonious and safe for the whole family.

Scientifically proven to kill bacteria, viruses and fungal organisms, antimicrobial silver is one of the key ingredients in the environmentally friendly TINCTURE range. It’s even added to the packaging to stop nasty germs spreading around your home.   



TINCTURE Collection:

All Purpose TINCTURE; 450ml RRP £7.50

Washing Up TINCTURE; 450ml RRP £7.50

Bathroom TINCTURE; 450ml RRP £7.50

Glass and Mirror TINCTURE; 450ml RRP £7.50

Daily Floor TINCTURE; 450ml RRP £7.50

Floor Concentrate TINCTURE; 450ml RRP £8.50

Furniture TINCTURE; 450ml RRP £9.50

Handwash TINCTURE; 250ml RRP £15.00

Handlotion TINCTURE; 250ml RRP £20.00

Room Spray TINCTURE; 250ml RRP £25.00

Explore the full range at

For more information, samples and images contact: Beth Versleys

T: 01628 526208 E:  T: 07805 223149

Twitter: @TINCTURELondon Facebook: Instagram: @TINCTURELondon